ELITE READINESS TRAINING (ERT)

The Blueprint

Train for Breach Season, Not Beach Season.

When the call drops, weakness is a liability. Elite Readiness Training (ERT) is more than a workout plan—it’s a full-spectrum system forged for cops, firefighters, soldiers, medics, and anyone who wants to be hard to kill and ready for chaos.

Inside you’ll find:

  • The Tactical Athlete Pyramid—your blueprint for building field-ready strength, endurance, and resilience.

  • The ERT Training Cycle—three progressive phases to turn weaknesses into weapons.

  • Recovery and stress-inoculation protocols to keep you durable under pressure.

  • Nutrition and fueling strategies built for long shifts, heavy loads, and high stakes.

  • Mindset, leadership, and lifestyle principles that turn readiness into a way of life.

Backed by science and shaped by real-world experience, this manual gives you the tools to outlast, outthink, and outperform when it matters most. Whether you wear a badge, a uniform, or just carry the will to stand up, ERT is your lifeline.

Built for the fight. Ready for the call.

The Credentials

Co-designed by the world-renowned architect James Smith, our Bridgewater Joy residences offer top views of the nearby lake Michigan. Perfect for a small family, a professional couple, or anyone looking to set up a home office.

white and black abstract painting
white and black abstract painting
The Path

Not just pleasant on the outside, our Pleasantview Gem Inn properties are especially popular among families. With underground parking and floor-to-ceiling windows, there's no shortage of natural light or space.

worm's-eye view photography of concrete building
worm's-eye view photography of concrete building